Virtual multichannel video programming distributor service subscribers are "super users" who stream an average of 128 hours of content each month, per comScore data. That is more than twice the 54 hours streamed by the average household, the data show.
Facebook has acquired the rights to Spanish soccer league La Liga in India. The three-season deal begins this month, and fans in India and the Indian subcontinent can tune in through the platform at no cost.
Altice USA has filed a special temporary authority licensing application with the Federal Communications Commission to conduct testing on Citizens Broadband Radio Service spectrum. The company seeks to begin indoor and outdoor testing on Sept. 1 using small cell products and equipment from vendors including Nokia and Ericsson.
The top cable companies added 585,000 broadband subscribers in the second quarter, taking their subscriber count to 62.9 million, Leichtman Research Group reports. This marks the first year-to-year quarterly broadband subscriber increase since Q2 2016.
Comcast has added a feature to its X1 remote that allows subscribers to vote during NBC's "America's Got Talent" using their voice remotes. The interactive feature lets viewers cast up to 10 votes during the broadcast by saying "vote for America's Got Talent" or "vote for AGT."
Verizon has reached deals with Google and Apple for the deployment of its 5G residential service in four markets: Houston, Indianapolis, Los Angeles and Sacramento, Calif. Sources say that new subscribers will receive either a free Apple TV box or a subscription to Google's YouTube TV.
As technology has changed the viewing experience, interactive video advertising is the next step for marketers, writes Chuck Moran. Guidelines for creating an interactive video ad are provided to boost marketers' chances of engaging target consumers while promoting a brand.
Comcast's Internet Essentials low-cost broadband service is now available to military veterans and their families. The $10-per-month broadband service has reached 6 million Americans since it launched seven years ago and is expected to add an additional 1 million with the inclusion of military veterans.
Despite retiring from the boards of Charter Communications and Lions Gate last month, cable mogul John Malone says he isn't leaving the industry. The media mogul -- who is still on the boards of eight public companies and is the largest Charter shareholder -- says last month's moves were meant to reduce travel so he can spend more time with his wife.
Over 34% of Hispanic adults online in the US have signed up for a skinny bundle, almost three times the share of non-Hispanics, per the Simmons New Media Study. Their overall younger population and heavier media consumption are contributing factors to this trend, says Simmons' Tamara Barber.